Water Junkie

WaterJunkie is a premium functional beverage brand creating drinks designed to support modern life. Our range includes functional mushroom drinks featuring ingredients such as Lion’s Mane, Reishi and Chaga, alongside flavoured sparkling waters infused with natural cold pressed CBD and a collection of CBD oils.

We curate unique botanical flavour profiles combined with subtle fruit blends to create drinks with broad appeal, reaching not only the health and wellness consumer but also the rapidly growing sober curious market.

Our functional mushroom range brings together well known adaptogenic ingredients traditionally used to support focus, balance and wellbeing, offering a new generation of functional drinks designed for both mind and body.

At its core, WaterJunkie is designed to be the 24/7 hydration go to for navigating modern life. From career to fitness to mental wellbeing, our drinks support moments throughout the day where people want to feel more focused, calm or in control.

Through digital first storytelling and education, we are building rituals around how WaterJunkie is consumed, encouraging customers to incorporate different drinks into different moments of the day as part of healthier daily habits.

Positioned through design, content and storytelling, WaterJunkie aims to become the healthy choice consumers reach for when they want to feel balanced, focused and in control of their day.
Playful name, serious ingredients!